Purpose of Position
Assist Director of Marketing with building a strong brand image within the community. Cultivate relationships with both print and electronic media. Prepare and disseminate press releases and articles. Plan and oversee media events. Write and edit event speeches and scripts. Develop content for organizational email campaigns. Develop and maintain content for organizational website. Develop and maintain media clippings database. Manage organizational surveys, including annual donor survey.

Major Areas of Responsibility
Media Relations (80%) •Oversees internal and external communications •Manage organizational public relations •Develop position statements on critical organizational issues •Manage crisis issues with the media •Develop on-going relationships with local media •Plan and oversee media events •Maintain contact with corporate media relations officers •Plan and implement publicity and promotions for media events •Prepare, edit and place news releases and other written publicity •Write and edit scripts and speeches •Develop and manage online communications Marketing Responsibilities (20%) •Manage database for health and human care and demographic information •Develop content for organizational communications •Oversee content, design and printing of media event materials •Manage assigned website content •Manage organizational surveys, including annual donor survey •Assist with proofing all marketing materials

Job Requirements
EDUCATION AND TRAINING REQUIRED FOR THIS POSITION Bachelors degree in public relations or related field and three to four years of related experience. Skills include writing, public speaking, planning, and project supervision. Non profit experience preferred. TECHNICAL KNOWLEDGE Advanced computer skills with emphasis on Microsoft office 2007 (Outlook, Powerpoint, Excel, Word)

Employment Standards
Required Skills: Visioning and Strategic Thinking •Experience developing strategic communication plans designed to create and maintain favorable public image for organization •Knowledge of communication trends that impact both for -profit and not- for -profit organizations Problem Solving and Decision Making •Experience with crisis management •Experience in prioritization and meeting deadlines Communicating and Influencing •Communicate effectively, verbally and in writing •Work with

Application Procedure
Please forward resume to:

Terri Sutro, Chief Human Resources Officer
Orange County United Way
18012 Mitchell Avenue South
Irvine, CA 92614
Fax: (949) 724-3030
E-Mail: terris@unitedwayoc.org
EOE